Supernatural Complexion Stick
x Well People
02
— 08
Jen Atkin
× CALPAK
04
— 08
Luka Campaign ft. Hannah Baxter
x CALPAK
06
— 08
Creative Brand Strategist
A creative and results-driven marketing leader with 10+ years of experience turning ideas into impactful strategies that build brand recognition and customer loyalty. By blending thoughtful storytelling and data-driven insights, I’ve led initiatives that delivered a 100% increase in sales revenue and customer acquisition in just one year. Passionate about crafting meaningful connections between brands and their audiences, I bring fresh perspectives and strategic vision to every project.
SKILLS & ABILITIES
Brand Development
360 Campaign Strategy + Execution
Cross-functional Leadership
Budget Management
Brand Partnerships
Consumer Insight Analysis
Social Media Marketing
Photo/Video Art Direction
Influencer Marketing
Public Relation Management
Bilingual (Fluent in Spanish!)
360 Campaign Strategy + Execution
Cross-functional Leadership
Budget Management
Brand Partnerships
Consumer Insight Analysis
Social Media Marketing
Photo/Video Art Direction
Influencer Marketing
Public Relation Management
Bilingual (Fluent in Spanish!)
Worked for
Well People
Brand Manager
CALPAK
Senior Brand Marketing Manager
Social Media and Digital Content Manager
Social Media and Marketing Coordinator
Forever 21
Senior Social Media Coordinator
2020AVE
Social Media Manager
Worked with
Beyond Yoga
Liquid I.V.
Ouai
Dermalogica
Jen Atkin
Nintendo
Taco Bell
Khalid
Sami Miro
The Home Edit
NBA
NFL
Peace4Kids
Compton G.irls Club
Color Compton
Pressed Juicery
Let's Talk
About Me
Hi, I'm Giselle.
I'm based in Los Angeles and passionate about building brands that feel personal, purposeful, and connected.
I've been told I have the "magic sauce" — shaped by a love for community, a belief in putting the consumer first, and a natural instinct for blending creativity, culture, and strategy.
Outside of work, I love spending time by the beach, practicing yoga, and hanging out with my dog, Rigatoni (my favorite pasta!). As a proud first-generation daughter of Peruvian immigrants, I bring heart, resilience, and creativity into every brand and community I help build.
I'm based in Los Angeles and passionate about building brands that feel personal, purposeful, and connected.
I've been told I have the "magic sauce" — shaped by a love for community, a belief in putting the consumer first, and a natural instinct for blending creativity, culture, and strategy.
Outside of work, I love spending time by the beach, practicing yoga, and hanging out with my dog, Rigatoni (my favorite pasta!). As a proud first-generation daughter of Peruvian immigrants, I bring heart, resilience, and creativity into every brand and community I help build.
